//
Jen Green
Advertising - Ethical Debates
Sinopsis
"Is advertising simply a way of presenting information to help consumers make choices in our increasingly competitive world? Or is advertising sophisticated persuasion that tricks, misleads and influences the buyer? Look in detail at the industry, the effects of advertising and its influence on our daily lives. The author uses real-life case studies to illustrate the subject; fact panels, quotes and statistics give an informed insight into the discussion and encourage lively debate. The Ethical Debates series confronts contentious issues affecting people in the 21st century.".
$ 34.000,00
El carrito está deshabilitado momentáneamente.
Ficha técnica
ISBN
9780750265676
Autores
Jen Green
Idiomas
Inglés
Año de publicación
2011
Editorial
Hachette Children
