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Eric Ries
The Lean Startup
Sinopsis
THE INTERNATIONAL BESTSELLING SENSATIONMost new businesses fail. But most of those failures are preventable.The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.Now is the time to think Lean.
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Ficha técnica
ISBN
9780670921607
Autores
Eric Ries
Idiomas
Inglés
Año de publicación
2011
Editorial
Viking
